Complimentary webinar open to all high school students and families

[WATERTOWN, Mass., February 16, 2012] College Coach®, the nation’s leading provider of college advisory services to high school students and their families, will be hosting The Five Most Common Myths and Avoidable Mistakes webinar at 1:00 p.m. EST on February 28. Experts from College Coach will discuss the biggest mistakes parents and students make during the college admissions process and explain exactly what college admissions officers are seeking from prospective students.

Moderated by College Coach General Manager Patrick Donovan, the webinar will allow participants to hear directly from former admissions officers as well as the mother of a recent College Coach graduate. Speakers will include:

  • Beth Heaton, Admissions Expert, College Coach and former Senior Admissions Officer, University of Pennsylvania
  • Zaragoza Guerra, Admissions Expert, College Coach and former Senior Admissions Officer, Massachusetts Institute of Technology and California Institute of Technology
  • Tina Young, parent of College Coach graduate recently accepted to Georgetown University

Patrick Donovan, General Manager of College Coach, said, “Last year, U.S. colleges and universities received a record number of applications, prompting some highly sought after colleges to accept less than six percent of all applicants. Taking the time to understand how the admissions process truly works is essential in today’s competitive environment.”

Webinar participants will hear insider perspectives on the college admissions process and learn what colleges are looking for in transcripts, essays, and extracurricular activities. The webinar will also provide practical advice for sidestepping potential pitfalls that could derail a student’s application.

To participate in this free webinar, simply register at College Coach® ( is the leading provider of college advisory services to high school students and their families in the U.S. Founded in 1998, it became part of the Bright Horizons suite of work/life solutions in 2006. Today, College Coach assists thousands of families each year through corporate-sponsored relationships and private advising. More than 75 organizations offer College Coach to their employees as a way to retain talent and enhance productivity during a stressful and time-consuming endeavor — the ongoing education of their children.

Bright Horizons Family Solutions® ( is the world’s leading provider of employer-sponsored child care, early education, and work/life solutions. Bright Horizons® serves more than 900 clients across the U.S., Europe, Canada, and India with programs including
child care and early education, back-up care, elder care, college counseling, and work/life consulting. Bright Horizons was recently named for the 13th time as one of FORTUNE magazine’s “100 Best Companies to Work for in America.”

For more information:
Liz Kennedy